Programming/
Analytic Support

Analytical Capabilities

Our experienced on-staff programmers utilize a variety of software packages to best meet your research and information needs.

Analytical Capabilities

  • Univariate/Multivariate Statistical Analysis utilizing SPSS
  • Market Segmentation Derivation - Conduct analysis to identify variables that are the best predictors of measured behavior and develop actionable segments.
  • Derived Importance For Satisfaction Research - Utilize regression analysis to identify predictors of overall satisfaction with a product or service. The results are plotted on a quadrant for easy identification of factors to work on to impact overall satisfaction and ultimately retention.