Quantitative

Direct Mail

SurveyService is experienced in conducting large scale direct mail research including the following:

  • Survey/cover letter design and layout
  • List procurement
  • Printing/Production/Laser imaging
  • Merge/Personalization of cover letter and surveys
  • Insertion/Mail-piece assembly
  • Quality assurance
  • Business reply mail return and processing
  • Incentive insertion, receipt tracking and tabulation. Toll-free number provided for technical support

Phone-Mail-Phone

  • Recruit specified respondents via the telephone; send test concept or product via the mail; conduct follow up telephone interview