Quantitative

In-Store/On-site

Our interviewing staff conducts research in diverse locations such as:

  • Supermarkets
  • Restaurants
  • In schools or on campuses
  • Trade shows
  • Airports
  • Retail and service establishments

Testimonial:

I don’t normally pass on such comments from our validation center, but then again I don’t often have such comments from the validation portion of a project.

(Comments from the validation center:)
It was a pleasure to validate this project. There were no problems. Almost everyone made a comment about how friendly, competent and professional both the phone interviewers and the people working in the stores were.

You did an outstanding job and I really appreciate the effort.

Michael W. Hoffman
Senior Field Manager
Directions Research, Inc
.